LUCH presents a collection where understated design meets premium materials and the reliability of Swiss mechanics.
The soft square-shaped case with smooth lines creates a distinguished yet recognizable appearance. The focus is on the details: a minimalist dial with a sunray finish, applied hour markers, and elegant hands. Light reflections across the dial add depth and dimension, turning the watch into a refined complement to even the most formal attire.
ORION looks equally natural with a business suit or casual wear.
The Story Behind the Name
The name is inspired by ancient mythology and the starry sky. In Greek legends, Orion was a fearless hunter, the son of Poseidon, whose determination and strength earned him a place among the constellations. In the night sky, Orion is one of the most recognizable constellations of the Northern Hemisphere: the three bright stars of Orion’s Belt have served as a guiding landmark for travelers and sailors for thousands of years.
Likewise, ORION watches become a reliable guide through time for those who know where they are headed.
Movement
At the heart of the watch beats the Sellita SW210-1B movement (Switzerland) — a symbol of precision and fine watchmaking craftsmanship.
Versions
- Silver & Blue: A cool silver-blue gradient with deep radiance paired with a blue strap.
- Rose Gold & Brown: A refined combination of a warm rose gold-tone case and a chocolate-brown dial.
- Rose Gold & Beige: A light and sophisticated version in soft beige tones.
- Rose Gold & Black: Timeless contrast featuring a black dial and a rose gold-tone case.
Key Features
- Type: Mechanical watch.
- Caliber: Sellita SW210-1B (Switzerland).
- Winding: Manual.
- Design Features: Sunray-finished dial, applied hour markers.



